about me
Hi, I’m kelsey!
An avid Digital Marketer in Vancouver, BC who implements, strategizes, optimizes and analyzes performance of multi-channel digital advertising campaigns across display, social, search, video and native channels. I am a Bachelor of Commerce Graduate 2019 with a double specialization in Marketing and Business Technology Management from the UBC Sauder School of Business. I would love to share more of my experiences and interests with you - feel free to connect with me!
“The thoughts we choose to think are the tools we use to paint the canvas of our lives.”
- LOUISE hay
As a marketing and technology enthusiast, I love aligning my passions for creative campaign development, data analytics, relationship building, and active community initiatives. I have experience in a variety of unique industries including a national sports league, large-based consumer electronics retail corporation, non-profit association, and local technology start-up. I am also a globally-minded go-getter always looking to take on the next big challenge. This is why I embarked on an unforgettable 4-month study abroad semester at the Copenhagen Business School during my undergrad and enjoy travelling to new destinations. New Zealand, Morocco and Peru are next up on my travel bucket list!
When it comes to marketing, I love that there is not just one particular mold that a company, product, service, or person fits into. Instead I view marketing as being dynamic, vibrant and ever-changing — specifically, through the power of purpose-driven story-telling. While previously attending the Women in Tech Regatta, I learned that marketing through story-telling is all about “telling the truth in concrete details.” And that as a business or individual, “it’s not about what you want to say but the relationships that you want to build.” That said, I hope to practice out this belief, actively learn from industry professionals, and cultivate my experiences of working towards becoming a seasoned digital marketer.
"Thinking with creativity, thinking with innovation, and thinking with a purpose."
As a born and raised Vancouverite, you can find me exploring the city as I stuff my face on wing Wednesdays, attempt to train for a future marathon run, catch flying discs in an ultimate frisbee game, attend a Canucks game, cheer loudly at a live concert or (most likely) indulge in yet another cup of hot chocolate.
instagram @kelseyjang